Saturday, January 17, 2009

Booking Tools Are a Vital Part of Hotel Websites


Many consumers use the internet to research vacations and hotels. It is convenient for people to browse the internet at their leisure and to find all the information about potential hotels and compare before making a decision. A good website can make or break a hotel. People are opting against using travel agents more and more and instead are doing their own research and booking. Most consumers have specific ideas about what qualities they desire in a hotel and it is crucial that they are able to view descriptions, features, and photographs online.

Online booking tools are simple for consumers to use. After viewing the hotel's information, the consumer is able to check the availability of the desired type of room and then reserve it in the same moment. They input their personal information, select the desired room features such as bed type and view, and then they enter their payment information so the hotel can charge them. Most people feel more secure entering their credit card information themselves onto a secured website instead of reading their credit card number to a person on the telephone. The consumer then receives printable confirmation of their booking. This is done at no cost to the consumer, whereas booking by telephone often incurs a long distance charge. The information entered by the client is instantly available to the hotel and their room availability is automatically updated. The hotel can also verify the credit card in the same moment.

Implementing an online booking tool can increase a hotel's profits exponentially. The startup and maintenance cost is low and the benefits are far-reaching. A well-presented and properly promoted website with an online booking tool is one of the best investments a hotel can make. If a traveler visits a hotel's website and is impressed with what they see, they can book the hotel in the same moment. If the potential customer is not able to book online and instead has to write down the phone number to book via telephone, there is always the chance they may change their mind, forget, or find something they like better in the meantime. A convincing website will ensure the client books the hotel before leaving the website.

An online booking system is very cost-efficient for hotels. Generally, there is a setup fee involved but this is only paid once. The hotel saves money by needing less employees. In the past, hotels rooms were traditionally booked via telephone, which meant the hotel needed to have enough employees available to answer the phone at all hours, as well as people who could speak other languages. Online booking tools that are translated into other languages make the hotel easily booked by people from all over the world. Further, booking phone calls take up a lot of time. When a client books a room online, the hotel employees do not lose any time. All of the personal information is entered by the client, freeing up the hotel employees to focus on more pressing tasks and reducing the number of employees the hotel is forced to employ, and thus increasing their profits.

Booking hotel rooms online benefits both the hotel and the client. Online booking is becoming so prevalent that many consumers will only reserve a room by this method. A hotel that does not offer this service is essentially hurting its business.

Nick Nikolis is working in Atlantica Hotels and Resorts as It manager in Rhodos. Atlantica Hotels and Resorts is a Europe Hotels chain currently offering lodging services in Cyprus Greece and Egypt. Check here Greece Hotels and Cyprus Hotels.


Martin February 13, 2009 at 6:40 PM  

The rapid infrastructural, cultural and economic development in the south Indian city of Hyderabad have augured the emergence of many other related industries and have triggered vigorous development in the such sectors as the hospitality sector. Hyderabad is also a major IT hub and this only proves to be a catalyst in bringing about development in the Hyderabad hotels. Flourishing business have paved the way to the opening of a number of world class business and budget hotels in Hydrabad. Growing business have also led to the growth of quite a many A-grade townships wherein also the hospitality industry is showing interest. As for example, Hospitality giants Hyatt, is all geared up to open two properties in Hyderabad. The first one, due to open in early 2010 is called Park Hyatt Hyderabad. The affiliates of Global Hyatt Corporation and Lanco Hills Technology Park Private Limited, which is a part of Lanco group have announced the signing of a definitive management agreement to open the second hotel in Hyderabad by 2011. The hotel will be named the Grand Hyatt Hyderabad. The hotel will be consisting 400 rooms and will be situated in the upcoming 100 acre township called Lanco hills in Manikonda, two miles from Gachibowli and HITEC city. The locality which is a part of the upcoming Central Business District is going to one of the most developed areas of Hyderabad and is 10 miles from the new international airport at Shamshabad.

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